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Williams Innovations

Williams Innovations, LLC offers consulting and management services for Airtable, Miro, information and communication structures, process mapping, and content development. Williams Innovations is owned and operated by Christopher and Sarah Williams, who provide a multi-faceted and comprehensive approach to their work and clients.

At Williams Innovations, we believe successful collaboration requires effective communication.

The Team


Chris Williams

Owner & Consultant

Chris is an engineer and Airtable expert. He specializes in designing, building, and implementing comprehensive bases and processes through Airtable. With Airtable, Chris has successfully introduced, launched, and implemented complex information ecosystems to connect worldwide teams and hundreds of collaborators while managing extensive data arrays and workflows.

Chris works closely with Airtable, advising product enhancements and changes to improve functionality and user-interface. Airtable CPO Peter Deng hailed Chris’s information structures and Airtable designs among the most comprehensive and integrative uses of Airtable seen thus far. Chris specializes in understanding and identifying the necessary and efficient flow of communication to outline and build systems within Airtable for better reporting, enhanced traceability, and maintained data integrity

Sarah Williams

Owner & Consultant

Sarah is a communications professional specializing in copywriting, editing, and project management. Sarah’s portfolio spans multiple industries and includes award-winning ad copy, research-based content development, magazine production and editorial. Sarah advises clients on communication strategy, voice branding, content, and style guide development.

Sarah has successfully introduced and implemented Airtable for multiple clients and organizations. She provides valuable insight in developing user-friendly bases for project and content management, editorial and storyboarding, time tracking, and business management.


Verified Skills


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